By using www.hrs.as, you agree that HRS A/S processes your personal data and cookies in accordance with the data and cookie policy below. Cookies are used to make www.hrs.as work. We use cookies, among other things, to make it possible to add items to the basket, log in and to improve our website. Click here to go to cookie policy

Privacy and personal data policy in brief

This privacy and personal data policy is summarized to better inform you as a customer about what personal data HRS A/S processes and how we process it - personal data is understood as all personally identifiable data. HRS A/S respects all requests for confidentiality of personal information provided online and is aware of the need for appropriate protection and proper processing of all personal information we receive. If the personal data policy below cannot be accepted, HRS A/S reserves the right to refuse orders and other inquiries, as a lack of acceptance may result in HRS A/S being unable to service the relationship, which is otherwise required by applicable law.

Personal data

Personal data covers all data that can be used to identify individuals, including but not limited to first, middle and last name, age, gender, position, home or other physical address, e-mail address or other contact information, regardless of whether it concerns the individual's private residence or workplace. Personal data also includes data such as behavior, purchase history, financial information, etc. which are all used in maintaining the customer and supplier relationship between customers and HRS A/S.

What personal data do we collect and process?

You can access HRS A/S without providing us with your personal data. When accessing the website, an ID is issued for your session. This cannot identify you as a person. HRS A/S needs a number of personal data in order to be able to do business with you and your company, maintain customer service and market products and services. Certain information is also collected and processed in accordance with legal requirements under the Money Laundering and Bookkeeping Act. The following information may be collected and processed when you visit HRS A/S; E-mail address, first and last name, address, telephone number, age, gender, technical details (including IP addresses), behavior (including: visited URL, event triggers, actions such as clicks, opening rates, log-in, time on each page, etc.), geographical data and data that may be necessary to complete a transaction.

HRS A/S collects and processes information about you when you:

• Create an account
• Make a purchase
• Send queries, complaints and/or otherwise interact with www.hrs.as
• Sign up and/or interact with online marketing materials (including but not limited to newsletters, text messages and notifications, advertisements on third party websites or similar)
• Provides personal data by other means to www.hrs.as

HRS A/S only collects the personal data necessary to provide a service or product, market services and products or process inquiries. HRS A/S does not collect and/or purchase personally identifiable information from third parties. HRS A/S uses recognized card acquirers to handle online card transactions and does not store information about payment cards. Please note that when invoicing, billing and bank information is stored in accordance with applicable laws in the area, including the Money Laundering and Bookkeeping Act.

How do we use your information?

We may use the information collected in the following ways:

• To personalise your email and website experience through personalised recommendations based on purchase history
• To improve www.hrs.as and marketing from HRS A/S
• To better serve you when contacting customer service
• To manage competitions, customer surveys, etc.
• To handle your orders as quickly as possible
• To obtain product and trustpilot reviews
• To follow up on enquiries
• For general marketing

How do we protect your information?

Our website is regularly scanned for security breaches and weaknesses so that we can rule out potential data leaks as quickly as possible and make our website as secure as possible. We also regularly scan for malware. Your personal information is stored on secured networks and can only be accessed by a limited number of employees with rights to this type of information. They are also subject to our privacy policy, which safeguards your rights and ensures compliance with applicable legislation in this area. In addition to the above, any sensitive and payment information is processed on encrypted servers that cannot be accessed from the outside. Credit card information is processed by card acquirers and cannot be accessed by either www.hrs.as or employees of card acquirers. These transactions are not stored on internal servers and are at no time processed by HRS A/S itself.

Who do we disclose personal data to?

Personal data provided at www.hrs.as or by telephone contact will only be disclosed to:

• Internal departments / staff
• Concerned third parties necessary for the performance of supply, payment and service contracts including debt collection and judicial bodies
• Business partners for the purpose of maintaining your account and/or marketing.

In order to provide the best possible experience on HRS' websites, we keep statistics on how users use the pages. The statistics are used exclusively in anonymized form, e.g. to see which pages and content users interact with. HRS A/S may use Google Analytics to collect visitor statistics and in this connection HRS A/S passes on IP addresses to Google Analytics. The privacy terms for Google Analytics are accepted by visiting www.hrs.as and can be found here:www.google.com/privacy HRS A/S and all business partners and suppliers have a data processing agreement in place to safeguard the interests of users and customers at all times. These agreements are available at any time upon request.

Where is your personal data stored?

Your data is stored on servers in the EU. Some personal data is administered by a third party (data processor) who stores and processes personal data on behalf of HRS A/S in accordance with this data policy and the applicable personal data protection legislation. If you wish to unsubscribe from any newsletters at any time, you can follow the instructions at the bottom of each email. However, if you have problems unsubscribing, please contact our customer service via the contact details below. By unsubscribing from marketing from HRS A/S, all commitments you have made to us are deleted. These cannot be recreated, and if at any time you want insight into what we have previously sent you, previous offers or similar, please note that these cannot be recreated.

How long is your personal data kept?

In an active customer relationship, your data will be stored for as long as necessary for us to serve you. If the customer relationship is terminated, your data will be stored for up to two years, depending on the nature of the data. You can request access to or deletion of your data at any time. Due to other legislation (Accounting Act and Money Laundering Act), all transactional data, including contact and company information, is retained for five years.

Data leakage

We take security breaches and data leaks very seriously. In case of suspected data leakage from HRS internal servers or from external partners, a number of initiatives are launched to secure our customers and users in the best possible way. This includes identifying the extent of the potential damage, notifying potentially affected customers and users, notifying the Danish Data Protection Agency and actions to try to contain the extent of the damage. If we suspect data leakage from HRS or its external partners, all parties involved, including the user, will be informed within 72 hours. If you suspect that your data has been leaked from HRS, please contact us at any time.

Access to information

You can always change your account information and areas of interest, including whether you want us to contact you with offers on goods or services or unsubscribe from newsletters. You can find out what information we have registered about you. If you wish to receive a copy of this information, please contact us. If you want all data deleted, please contact us. Please note! Once all data has been deleted, it cannot be recovered. Data that is required to be retained by law legislation cannot be deleted on request.

Revision

We continuously review our data processing processes. This policy is updated once a year.

Contacting, changing and updating the personal data policy

HRS A/S is committed to continuously complying with legal requirements for the protection of privacy. If you have any questions or comments about our data policy or how we use your personal data, please contact our customer service. If you wish to unsubscribe from our newsletters at any time, you can follow the instructions at the bottom of each email. However, if you have problems unsubscribing, our customer service can be contacted via the contact details below. When you unsubscribe from marketing from HRS, any commitments you have made to us are deleted. These cannot be recreated, and if at any time you wish to gain insight into what we have previously sent you, previous offers or similar, please note that these cannot be recreated.